by Colin Cooper | Oct 31, 2018 | Strategies
Enticing your readers to join your list is just a small part of your overall list-building goal. The larger component is keeping them engaged. Do that right, and they’ll reward you with more sales—not only of your products and services, but those of your JV and...
by Colin Cooper | Oct 30, 2018 | Marketing, Strategies
The world is filled with great ideas and broke business owners with fabulous products but no sales. The fact is, ideas are not what drives most business success. Marketing does. So before you quit your day job to branch out on your own, it pays to have a solid...
by Colin Cooper | Oct 29, 2018 | Conversions, Marketing, Strategies
Email marketing truly is a numbers game. The higher your conversion rates, the larger your list will be. The larger your list, the more sales you will make. But there’s more to improving conversions and growing your list than just creating better offers and attracting...
by Colin Cooper | Oct 26, 2018 | Strategies
Aside from time and location freedom, the biggest benefit to starting an online business is the lack of start-up capital required. You don’t have to buy inventory to stock a store. You don’t have to spend a lot on equipment. And you don’t have to shell out cash for...
by Colin Cooper | Oct 25, 2018 | Conversions, Strategies
Your readers have short attention spans. I’m sure that’s no big surprise to you. In fact, you probably browse the Internet at light speed, too, scanning titles and subheads, skipping to the bottoms of sales pages, and fast-forwarding through videos just so you can get...
